Do you often attend in-person or ‘Live’ events? Seminars or training events, even meetups – whether local or requiring travel – can be a great way to learn and network with other business individuals. Referrals, contacts and even friendships can develop at events and seminars. After each event you’ll want to take a breath. But, don’t breathe too long. There is work to be done that mustn’t wait. Seize the day!
The tendency is to think about the exciting things you learned and the people you met – for a while. After a week, you seem to lose your enthusiasm and settle back into life before the event. That is the last thing you want to do especially where your business is concerned.
Now, is the time to cement that lasting impression that you believe you made on the people you met at the seminar. Don’t let a moment go by, from the time you get home, that you are not harnessing the power of that meeting. Besides you know yourself that out of sight truly does mean out of mind if there is no contact for a while.
Here are a few tips to help you get the ball rolling on that pocket full of business cards, that camera full of pictures and that briefcase (or tote) full of helpful handouts and resources.
- Create a new plan. Now that your head is swimming with ideas, take out that handy notebook and look at what you’ve jotted down. If you have been putting off a new program or service for one reason or another, this may be the perfect time to get going. Find out a new way to streamline the process and create a plan to get the ball rolling right now.
- Email your new colleagues. Each business card in your hand should contain the website and email address of the one who handed it to you. Contact each person individually and tell them what a great time you had meeting them. To give them a mental picture of you, include your picture at the end of the email. What will impress them is if you can recount one tidbit from your conversation with them and include it also.
- Get involved in online social networking. Find your new connections on all the social networks: Facebook, Twitter and LinkedIn. Invite them to be friends or followers (depending on the site) so you can keep in contact.
- Blog about the experience. Get your readers interested in the event happenings. Share your experiences and any new business takeaway advice you received.
- Develop new products. Talk about leveraging! You can turn that one seminar presentation into a wealth of digital products. Create an e-course on your topic. Use the handouts as filler for your monthly newsletter, content for your site or new topics for video media. Those brainstorming techniques you developed at the event will come in handy now.
What did you learn at your last live event? Did you do anything with the knowledge? Hopefully you did. If not, use these five tips to reawaken the enthusiasm and create new action items.