Social Media

I can't join another Facebook group or page!

It’s a comment I hear a lot lately, people are getting ‘grouped out’ on Facebook.  Personally, I don’t see the issue and there is a simple solution.

Let’s look at the problem first.  What happens when you join a group or page?

Well.. for starters, you are now connected to many more people through the group.  hmmm… that was kind of the point in ‘working’ Facebook for your business wasn’t it?

Then you start to receive updates or invites to events.  Let’s see… if you respond, your update goes out to all the members… again, your name in front of many.

Now, when someone posts a note, wall post or link, on any of the groups or pages; their post will show on your wall.  Which also means, if you make a comment on another group’s wall or page, your comment will be seen by all the group members or fans. Wow, so many people you are talking to.

The issue everyone seems to have is when they start to RECEIVE all these notes, invites, links and more on your Facebook homepage…that’s when most people become overwhelmed and stop joining anything.

Well… if you are like me, and have more than 100 friends on Facebook, you probably have lots of stuff already being posted on your wall from actual friends – not to mention the flower gardens, butterflies, IQ challenge tests, TV quizzes etc, etc, etc.  Do you read all those?  Probably not… that’s why everyone skim-reads now.  Way too much to take in. You skim and only look further into items that catch your eye.

So… long before you joined any groups you had trouble brewing already.  How do you deal with it and still remain connected to all the groups and pages? Read the rest of this entry »

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One of the better Facebook changes

… but I don’t want to mix my personal Facebook with business.

This is one of the most common statements I hear when clients are talking about expanding into Facebook for their business.

You should know however,  when Facebook made their upgrades and changes in February, they did some great things with their Business Pages.

They now run as a separate page from your own personal page. There is no longer a crossover and you do not see your name on the Business Page activity. Your personal page can remain very separate from your business.

To make it work well, you should try to move your ‘business friends’ over to your Fan Page by sending them a note and an invite to join you there.

The Pages have so many benefits for businesses; no limit to the numbers of fans who can join you, the ability to import your blogs, post events, send updates to all fans, have discussions, post videos, links to your YouTube account, badges and links for your Linked In or Twitter profiles and the list goes on…

Some businesses work with Facebook more than they do their website…and for some people that works well. It’s all dependant upon your business, your marketing plan and your ability to take some time and join in social networking.

If you need help setting up a proper Business Page, please get in touch with us and arrange a no fee and no obligation consultation.

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Interested in Social Media?

As many of you know I have been doing some additional training in order to become “certified” as a Social Media Specialist – my kids actually refer to the word “certified” in a  much different manner. “Oh there’s Mom, on that Twitter thing” … anyhow, the point of my post today is that many people are jumping into Social Media, even if only to try it out, as truly it may not work for all types of business and people.

If you are looking to do this type of work and want to learn more or even get into social media for yourself , then you may want to try out VAclassroom’s Social Media course .

The course takes you through 8 modules and covers Strategy and Planning, Profile Management, Marketing on Twitter, Facebook, Video and other Social Media channels.  Reporting and Online Reputation management is also covered in the course. Read the rest of this entry »

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Twitter Password tips

>> Please note this post is intended for people who use Twitter and related applications.  If you are looking to start out on Twitter and other social media channels but are unsure how/what to do, please contact Time on Task – we can help!

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This past week I ran into several issues I did not realize were happening until a few days later – all related to Twitter passwords and some external twitter applications.

In a nutshell, you have to keep in mind what applications you are using that require your twitter username and password.  If an application requires this for use on a  regular basis and you change your twitter password, you may have to change the password on these external applications as well.  Two prime examples are Tweetdeck and Tweetlater. Read the rest of this entry »

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5 Benefits of using Twitter for Business

Twitter. It’s been in the news a lot lately.  The growth of Twitter, a micro-blogging social networking site, is amazing. Some reports suggest more than 10 million users are now signed on to Twitter and the majority of them are 35 years and over.

Many ask, how can something like Twitter help my business?  If used properly, and this means by providing a good mix of posts and updates, Twitter can help a business accomplish the following: Read the rest of this entry »

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