Many of my friends have no idea what I am talking about when I refer to Twitter, and honestly in Halifax-Dartmouth when I mention it only a few people know what it is.  They may have heard the term Twitter, but have no idea what it is. So,  I feel I should do a little educating here…I tend to describe Twitter as somewhat similar to Facebook, but without all the extra applications, that (sorry friends!) I find annoying and time wasters (you know the aquariums, gardens etc).

Twitter is a micro-blog, what you do is post updates of your life/business and you only have up to 140 characters to do this (just as you do in Facebook, for those who use that). You “follow” others and they follow you, sounds kind of  “stalker-like” but you can have control on both sides.

I post some personal things and some business, probably a mix of 35/60 and the other 5% I try to promote my business in a stronger manner.  How can this be useful?

Well… I’ll tell you I have learned many new things that are helping me in my work as a Virtual Assistant – the info came from other people’s posts and links to sites.  Info about applications that help you work smarter.  One click and your followers and those you follow on Twitter help you learn.

A few weeks ago, a fellow Nova Scotian started “following me”, we chatted a bit back and forth and turns out we are going to start working together.  Pat is a Mortgage Broker and owns Craigburn Capital,  with my banking background, I seem to be a good fit to help him with his business as his “assistant”, virtually of course!

Would we have connected without Twitter?  I am not certain. Possibly, but who knows.  What I do know at this point is that Twitter helped us connect – I have a new client and he got the help he was looking for.  So… Yes, in my humble opinion, Twitter does work for business.  Try it out!

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